Lisbon Insights
Brand Identity
2024
This is the branding I created for the Tuk Tuk service in Lisbon "Lisbon Insights".
I designed a full branding package from logo to guidelines, establishing a strong identity that enhanced market positioning.
Branding for Lisbon Insight
project
This project started with the core idea of turning a brand into something clear and easy to recognize.
The goal was not just to create something attractive, but to build an identity with purpose and consistency.
Next, I developed the visual system, making sure every detail worked together as part of a coherent brand language.
Finally, I refined the identity so it could live across different touchpoints and applications, helping the brand communicate with confidence and a stronger sense of presence.
